Do You Need a Consultant?


While there is a LOT of information available on the Internet—some of it really good, some of it really bad—it can be a lot to sift through.  When you are just starting out, you don't know what you don't know.  It can be overly daunting without a roadmap. It's often a good idea to have a guide—a consultant, a mentor, an instructor—to set you on the right path.

New to the Field

If you are brand new to a field—be it Internet marketing, comic book illustrator, computer programming—you need a place to start.  Without any prior knowledge of the field you need someone who has been around the block a time or two and made the mistakes and had some successes show you the ropes and the tools. Having a mentor will shorten the learning curve as you can cut out time looking for information or experimentation.  The mentor will show you skills and techniques that work. Think of it like walking into a room of 100 people.  You need to find and talk to only one specific person, wouldn't it be better and quicker if someone lead you right to her?

Refining Tools / Skillsets

Another reason to seek out a consultant or mentor is to hone in or evolve a skillset.  You may be familiar with WordPress, but do you really KNOW how it works? Often times when we experiment on our own we are able to develop a general working knowledge of the tool.  But in the hands of a master, the tool is capable of amazing things we've never dreamed of.  This is the reason people frequently attend workshops of varying levels or have common industry groups, so that they can continue to refine their craft.

As an example, refining your skill set could take you from repair work, to custom work.  A broader base of knowledge will allow you to handle more problems or issues, including that of creative or customs works.

Don't Stand So Close….

Sometimes, you are too close to the trees to see the forest. Your own perspective can be inhibiting your growth or progress as a business person. You have done certain things a certain way as long as you can remember, but suddenly, it's not working anymore. How do you carry forward?

Consultants offer a fresh perspective and are able to assess details that you might take for granted. What seems like a good idea within the “inner circle” of your business, might have no real world bearings at all.  It might look good on paper and completely fall apart if there is no support structure for it.  A consultant might understand that while you look towards the future of an idea instead of how the idea has to work.

The bottom line is, it's important to remain open to opportunities to educate and evolve.  in some instances this might be a school or educational opportunity.  In others, it might be an expert perspective with fresh eyes.

If you're just getting started, consider the opportunity of studying with IMTC.  Learn the tools and skill sets you need to set yourself apart from your competition and shorten your learning curve so that you don't flounder directionless in the open water.

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Categories : entrepreneurship

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