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Web copy can persuade an individual to take action or make decisions. If you have a way with words and want to start a career in Internet Marketing we can help at IMTC. You can make a lucrative income by applying the art of copywriting to either your own business or for someone else’s.
Good web copy is very important when you are growing a business online. You have a very limited and small time frame to grab the consumers attention and persuade them to take action online. We teach all the top copywriting techniques at IMTC that will help you understand and write effective web copy. You don’t have to be an excellent writer, but with practice and implementing the correct techniques you can become an effective copywriter.
Our distance learning program provides students with easy to understand lessons that will help perfect your copywriting skills. A great copywriter must research the market and the target audience so you can place yourself in the consumers shoes and write the words that will encourage action. Jump start your Internet Marketing career today, visit us at IMTCVA.org.
Content marketing is the theme for 2013. There has been a shift in the way consumers purchase products and interact with brands or businesses. The popularity of social networking took the marketing world by storm. Social networking is the reason why the marketing industry has changed.
If you are pursing a career in Internet marketing, content marketing is a great focus. If you like to research you can help small business owners fill up their editorial calendar.
Content marketing has become a popular marketing technique because there is a lot of competition online and the consumer has the ability to easily access data that can quickly influence their buying decision. Business owners have to find ways to stand out in the crowd. Content marketing shows the consumer that a business is there to help them by releasing material that they need or content they can relate too.
If you want to be a content marketing specialist you have to understand the target market your trying to sell to. For example imagine one of your clients is a local flower company. As a content marketing specialist you can come up with a content marketing strategy. You have to research what their ideal customers enjoy so that you can form a connection and gain trust. Some content ideas would be, a blog post about different flowers and what makes them special or popular, ideas on incorporating the content into upcoming holidays, or video on how to prepare the flowers once the customer brings them home. The list goes on but that is the type of information you can offer your clients.
The popular forms of content are:
It seems like every Internet marketer is rushing to take advantage of Content Marketing but don’t get discouraged. You can become an expert at advising small businesses on what topics their target audience is interested in, with the training at IMTCVA you will learn keywords and how to find target markets.
Are you considering a career in Internet Marketing? I am so happy that you have decided to dedicate the time and self discipline needed to be successful in this business. I can’t and won’t sugarcoat it, it won’t be easy, but like anything that requires full commitment, it will be worth it.
Many of your friends and families may question your lifestyle choice.
“Why don’t you get a regular job?”
“Why would you want to sit on the computer all day?”
“Is that a scam?”
The list goes on and on, they don’t understand and that is Ok. Some people are perfectly happy in their comfort zone and have different goals for life. On the other hand you are a Dream Chaser, you feel driven to reach your fullest potential and want more than the typical 9 to 5. Dream Chasers live for the challenge of wanting more out of life.
Aside from the outsiders questioning you, you may be doubting yourself internally and have feelings of being scared, uncomfortable or just unsure about your decision to be a Dream Chaser. Stay positive and keep pushing past the negative thoughts because deep down you know you will never truly be happy pursuing the 9 to 5 or letting life pass you by.
Achieving anything worth bragging about requires long and short term goal setting. This is where your personal definition of success will play a major role in reaching your goal. It will define what or who you are striving to be and why. Make sure your reasons are true to your heart and passions because when times get tough those goals need to stay as the main focus and that will keep you going toward your long term goal. Motivation is the key so make sure you set short term goals also so you can recognize your progress along the way. Many successful people agree dream chasing is much more than reaching the end result and along the way you will grow, learn, and be a better you because you chased your dreams.
So go out there and get started, be a Dream Chaser and follow your heart! Visit IMTCVA.com to get started in Internet Marketing today.
Establishing an online presence is very important when you are working toward having a successful online business. An effective website can help your business attract the right consumer and convert them from a casual browser to a buying customer.
Websites are supposed to be easy to naviagte and understand. In this fast paced world you have a very small window of oppurtunity to keep the consumer interested in your products or services. If your website is not user friendly the consumer will not hesitate to move on to your competitors website. As a business owner your focus should be centered around building an online community of “fans,” these are the customers that trust you, like you, and are loyal to your products or services. These customers are your number one source for word of mouth advertising. You start building these important consumer relationships by having a website that showcases your products or services professionally and accurately.
To be successful your website must implement the following 5 steps:
1. Be well designed
2. Use keywords and speak in the language of your target audience
3. Establish you as an expert and build creditbility in your chosen field
4. Collecting an email list of consumers interested in your products or services
5. Have a way to generate revenue
The instructors at IMTC teach the most current strategies to get your buiness website up and running. Your consumer does not want to think, so don’t force them to by using tricky navigation, poor design, or difficult to understand copy. Make visiting your website an exciting experience and not a confusing journey. As a business owner, if you make a concious effort to always keep the consumer in mind and think how your target market thinks you will cover each of the 5 steps easily and your online business will be on the way to success.
A Social Media Consultant is a great option for a career online. Social Media may come easy you but it remains a mystery to many business owners. The education that we offer at the Internet Marketing Training Center will prepare you to assist business owners with their Social Media marketing. With so many popular social networking platforms Facebook, Twitter, Instagram, Pinterest, Google+, and LinkedIn businesses in any industry can capitalize on social networking. Business owners are looking for an unique way to connect with their audience via social media. A social media consultants’ role is to understand the true value of social media and develop a marketing strategy for their client.
Social Media Set up
This is usually a combination of services that will get the client started on a social media platform. Includes setting up a social media strategy, profiles, and researching what platforms will have the best impact.
Social Media Content Creator
You will create original content for you client to post to their social media site. You can set it up as a one time package or an on-going service.
When you understand and successfully implement the strategies you learn at IMTC, there are many other business owners who want to know how you did it, and they will pay you to help them. Marketing online is completely different when compared to traditional retail marketing. Once you develop an understanding for social media and how to use it to grow a business, your expertise can help a struggling business become successful online.
There’s no shortage of businesses that need consultations for their online marketing. Just about every business, local or national, is looking to get more traffic to their website and more sales from the visitors that make it there. Having your own social media consulting business could be the most profitable career you’ve ever dreamed of. Start to imagine the future you want for yourself and check out the Internet Marketing Training Center of Virginia today, we would love to help you reach your career goals.
The job market is changing and the Internet is creating great opportunities for aspiring entrepreneurs. With the government shutdown affecting so many people do you think supplementing your income would be a wise move? Think about all the freedom you could have if you established and maintained an online business. Check out this infographic I found on Visual.ly
Social media has changed the way businesses handle their marketing and sales. If a business wants to increase their brand awareness, spy on their competition, or interact with consumers interested in their business; social media is the place to be. Here at The Internet Marketing Training Center of Va we give our students knowledge that will prepare them for the future.
If you develop a deep interest in social media there are a few different career paths you can pursue. A career in social media will give you flexibility in a field that is consistently growing.
3 Social Media Career Options
Writing quick and to the point content for different social platforms updates, blogs, or a marketing campaign is a skill that business owners will always need. If you have a way with words and want to start a career in social media we can help at IMTCVA. You can make a lucrative income by applying the art of copywriting to either your own business or for someone else’s.
A great copywriter will inspire consumers to take action with their words and there is a high demand for talented online writers. Good web copy is very important when you are growing a business online. You have a very limited and small time frame to grab the consumers’ attention and persuade them to take action online.
Social Media Strategist
Having a natural interest in people, their habits, and the things that motivate them to move can help you secure a successful career as a social media strategist. A good social media strategist will help business owners set up and run marketing campaigns. If you are a people person that likes connecting with people and understand the ins and outs of social media you can establish yourself as an expert.
Product Creation Manager
Most of the income generated from the Internet revolves around the sale of products: ebooks, Kindle books, MP3 recordings, podcasting subscriptions, and software downloads.While businesses are very busy looking for new customers and plans of action, someone needs to be responsible for developing new physical and digital products to sell. The person that comes up with new ideas, tests out the new ideas and creates the products in many different formats is called a product creation manager.
Many products are created for giveaways to attract and collect more sales leads. Whatever the reason, the way a business promotes and sells its products online takes a dedicated knowledge of publishing tools and ecommerce solutions. Not only does someone have to be able to create products in many formats, but also needs the skills to deliver the product via email, downloads and shopping carts.
This area of expertise is growing daily as new ways to deliver the product experience online grows. Far too many businesses still have a traditional marketing mindset that keeps them from growing like they should. The product creation manager is needed to keep up critical research in ecommerce and digital product delivery systems.
If you are the type of person looking for a career in a fast-paced and quickly growing field that never gets boring, creating products for online purchases could be for you. The Internet Marketing Training Center of Va has all of the tools and courses to become a high-paid product creation manager.
Are you thinking about a career in social media? Be sure to check out The Internet Marketing Training Center of Va so you can start establishing yourself as an expert.
The social media industry is still new and growing. There are many different social media platforms that business can use to increase awareness for their brand. Social media has increased the demand for social media managers.
Many businesses try to handle their own social media marketing and end up frustrated with no results. Some business owners actually view social media as something that is ‘easy’ and they jump in with out an effective plan or strategy.
There is actually a lot of detail involved in successfully managing the social media marketing for a business. This is where you can help since the industry is still growing there are a lot of people that claim to be social media managers but they have no experience or they don’t keep up with the latest changes.
Here at IMTCVA we teach you the latest strategies in Internet marketing and please believe social media marketing is at the top of the list. We understand that word of mouth has been replaced by a Facebook status update or a tweet. We understand that the consumers are on social media platforms so that is why we our instructors work hard everyday to ensure the course is up to date and relevant.
Businesses need somebody that has the education and experience to set up successful social media marketing plans. Mistakes are highly public on social media so once you start offering your services you must be confident that your are an expert in your chosen field. As a social media manager your main goal should be on helping businesses increase their customers, retain the customers they have and improve their bottom line.
Here are 5 Steps for Becoming a Social Media Manager
- Be honest with yourself are you passionate about social media?
- Get the knowledge and education.
- Get some experience, which may include offering your services for free.
- Make sure you personal social media profile represents your accurately as a professional social media manager.
- Network, network, and network some more.
Picking a career in Internet Marketing does not have to be hard or complicated. There are a lot of services that you can choose from to offer potential clients. If you have been following Internet trends you should know that content marketing is the best way to establish relationships with consumers online. Business owners should give away current and compelling content that the consumer would pay for, for free.
Once you start taking advantage of the resources at IMTCVA.org you will be on the path to providing your services to business owners. Many business owners are intimidated by content and don’t have a strategy. You can save the day by offering detailed marketing strategies for businesses that are looking to establish a loyal fan base online.
It is a continuous challenge to compete and stand out in a market where there are so many large and established companies online. Developing a content marketing strategy for a business will help build their fan base and the owner will look to you for your expertise.
Online business owners are searching for ways to effectively market their business without breaking the bank. Once you help define their target market you can develop a marketing strategy that will generate the largest return. Here are a few services that you will learn about IMTCVA.org that you can offer to business owners. Giving a business owner a step by step plan will help them stay focused on their marketing goals.
Offer to find Power Players in the business owners industry:The power players in a niche includes companies or brands that target the same audience as you and they have established some type of success online through their website, blogging, or social media.
Offer power player something for free: Suggest that you would love if they gave it away as a gift to their readers. Since you share the same target audience, make sure it is a compelling and enticing freebie so you can create a buzz for your business.
Ask a power player for an interview: You can post interviews to a business’ website or blog. People love talking about themselves so the power player will usually promote the interview to his audience which will bring traffic to your website.
Offer to write a guest blog post: Write on a topic that you know the readers can benefit from. You want your focus to be centered on providing value and current content to the readers.
Create a Group on a Social Network:A group is free to make and it is an excellent way for a business to establish their selves as an expert in their industry. You can also use the social platform to drive traffic to your clients website or blog. Any social networking platform you choose to utilize for your clients business should be used to connect with like minded people. Make the main focus of your clients business the consumer. When a business does everything in their power to help the consumer it becomes obvious that they are in business for the consumer.
Create an E-Book: You can upload an e-Book on Amazon for free, you do not have to worry about using an expensive publishing company or those costly distribution fees associated with selling a physical book.
The Internet is about forming a connection with consumers so they can grow to trust the business.
The goal is to communicate and engage with your clients target market so when it is time to purchase they know who to turn to.
Do you want to become an online marker but have no idea how or where to start? I understand your concern that is why I started The Internet Marketing School of Va. It is my passion to help anybody that wants to help themselves and improve their current lifestyle. The great thing about starting your career as an online marketer you can get started without a huge investment and risk.
If you have made up your mind and are serious about your future, taking classes at IMTCVA will teach you everything you need to know for starting an online business. A lot of hard work goes into being a successful Internet marketer. Here are a few tips that will help you on your journey:
1. Stay true to your personality and traits that make you unique. There is a lot of competition and in order to survive you have to be aware of what makes you different and original.
2. Stay focused on your goals. Many people will think you are crazy for pursuing a career online. Don’t worry about the negativity because it will only throw you off the path to success. I recommend associating yourself with like minded people that encourage and support you.
3. Patience is a virtue. You are investing your time into learning the steps that will pay off in the long run. It takes time to build and establish yourself in the Internet marketing community.
4. Don’t try to recreate every step in the process. Learn from your mentors. Once you learn the basics then you will be in a position to determine when to follow and when to innovative.
Visit IMTCVA.org for more information on your future as an Internet marketer.