Author Archives: Tom Antion

What Is a Joint Venture?

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Joint Venture Partner:

Another business owner that you start a business relationship with. This person helps promote your products and services through email marketing, and/or website advertising and seminars in return for money or similar and equitable promotion to your database.

A Joint Venture can include any product, consulting, training or seminar that is complimentary to the database list of another business person. When that business person promotes your business, service or product, they will receive paid commissions on any sales you make through their promotions. The sales are tracked and recorded through affiliate tracking software as provided by KickStartCart.com or some others.

An example of a joint venture might be as follows: Mr. Smith has a product that he wishes to sell, but has no idea how to go about doing this online, as he has no potential client base. However, another Internet marketer, Mr. Jones, already has an existing client base with an interest in the type of product Mr. Smith is selling. By forming a joint venture with Mr. Jones, Mr. Smith can enjoy a number of benefits, including driving traffic to his own website, and generating product sales and orders. Mr. Jones would also benefit, as by endorsing Mr. Smith's product he would earn a commission on each sale, thus increasing his own income.

A joint venture can be used not only as a tool for increasing sales but also a valuable tool simply to increase traffic to your own website. Developing a sizeable client base isn't always easy, but joint ventures have provided valuable opportunities to make this far simpler. With the right joint venture partners you could see a huge increase in sales and/or traffic depending on your aims. Your joint venture could be with one partner or a number of partners – no matter how many parties are involved in the joint venture, the combination of tools and resources means that everyone involved can enjoy the benefits.

IMTC teaches the finer points of online business partnerships.

 

Online Courses In Writing For the Web

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http://www.imtcva.org

Writing copy for websites is a lucrative and in demand skill. Learn how you can discover the hottest and most in demand jobs available today. At the Internet Marketing Training Center of Virginia, you can get a dedicated certificate in as little as six months and be on your way to a great job. Visit the site to download your free career guide.

Certified to operate by the State Council of Higher Education for Virginia

Fun and Exciting Careers

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http://www.imtcva.org

Are you looking for a fun, exciting career? The Internet Marketing Training Center of Virginia is an Internet marketing school designed to teach you everything you would need to know about selling your products online. No only can you sell your products and services, you can also get hired by companies looking for the same thing. Check out  http://www.imtcva.org  for more information.

Crowdfunding and Tuitions

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Here's a great idea that could give you the education for a great career and possibly help pay your entire tution back.

Crowdfunding. Check out sites like http://www.kickstarter.com and http://www.indiegogo.com  and look at all of the great products, retail operations, books/music/film, high tech gadget ideas and general business start-ups that people are successfully funding with donations that they do not have to pay back. From simple authors who are seeking publishing funds of $1200 to software application ideas $5000 to bookstores $20,000, there is an opportunity to create a ‘campaign' and ask for funding from friends, family, followers and total strangers on the web.

If you have an idea for a product that you've always wanted to make, but couldn't get the money for, crowdfunding is the way to go. The funds you raise could help offset tuition payments to a school like this as well. There are elements of crowdfunding that either make it successful or not, that have everything to do with Internet marketing. Since crowdfunding takes place on the web, you have to understand how it operates: writing creative content, making an online video, driving people to the campaign with email and social networking – all of the things that we teach at IMTC.

If you take our courses you'll have immediately usable skills to help create a successful campaign for yourself to create that dream start-up business or even something as simple as designing a new game. But Internet marketing skills play a huge part in the success of a crowdfunding project. Think of this: after you master these skills, not only can you fund your own dreams, but help others do the same who have no idea how to do it. You could make your tuition to IMTC back five fold being a ‘crowdfunding' consultant. And that's even before landing a great job as an Internet Marketer or starting a more advanced home business for yourself.

Where else could you take what you learn online and start making money right away? Check out crowdfunding and then check out IMTC! 

Our Students Are Living The Dream

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Ilya Pozin (as featured in “H” Magazine) started working for IMTC founder Tom Antion while he was in high school. Using the same Internet marketing techniques he learned while working for Tom his company “Ciplex” just cracked the Inc. Magazine top 500 list for fastest growing companies.

 

Denise took her company to new levels by getting our advanced training!

 

Joan loves to stay at home and earns a substantial income without ever leaving the house.

Could this be the path you were meant to take? It's easy to get started!

 

 

Single College Courses Online

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http://www.imtcva.org

Taking single courses one-by-one is a great way to pace yourself if you have a full-time job. Learn how you can discover the hottest and most in demand jobs available today. At the Internet Marketing Training Center of Virginia, you can get a dedicated certificate in as little as six months and be on your way to a great job. Visit the site to download your free career guide.

Certified to operate by the State Council of Higher Education for Virginia

How To Make Money With An E-Course

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E-courses can make great training products. No matter what your area of expertise, you will have prospects, clients and customers that need to learn about the knowledge you have.

In every industry, there is specialized training that people will pay for. You can charge for that training up front or give it away to promote your other services. Either way, promoting your ecourse can quickly build a database list of prospects. After they have either signed up for free lessons or purchased the course from you, you can continue to market to them year after year.

You will want to promote your ecourse every way you can. Here are some examples:

– Advertising it to your current database list

– Joint venturing with another business person to promote the ecourse to their list (for a commission)

– Mention it on your blog posts

– Submit guest posts to other people's blog and mention it there

– Social networking

* Facebook – post links to the ecourse on your wall or the walls of others, mention it in comments, start a dedicated page or group about it, purchase sponsored advertising.

* Twitter – send out regular tweets with links to the ecourse, post tweets with links to videos about your ecourse, get others to reply or tweet about your ecourse for you, tweet tips and techniques about what is in the ecourse as teasers.

* Youtube – make plenty of videos about what's in the ecourse, how it can help the client make money or improve their life and even show clips of what is in the ecourse using screen capture software.

– Include the link to the ecourse in handouts, business cards and brochures.

– Mention it at promotions and events.

– Link to it from all of your other websites.

– Purchase ads in trade magazines and periodicals.

– Use pay-per-click advertising with major search engines

Ecourses are very powerful training products that people will pay good money for. They should be treated just like any product in the way that you advertise and promote.

We teach the mechanics of building, promoting and profiting from e-courses and other products. Are you ready to learn more?

 

 

Internet Marketing Degrees

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http://www.imtcva.org

Are you looking for Internet marketing degrees? The Internet Marketing Training Center of Virginia is an Internet marketing school designed to teach you everything you would need to know about selling your products online. No only can you sell your products and services, you can also get hired by companies looking for the same thing. Check out http://www.imtcva.org for more information.

Squeeze Pages Revealed

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Squeeze Pages

You may have heard this term and you may have thought that this was some cool new concept. A squeeze page is a page with very little content on it that requires you to register your name and email address before you can proceed to look at what you came to that site for.

Most of the time the page makes some big promise and then sends you to a sales letter. Admittedly, when everyone jumped on this bandwagon some big email lists were built in a hurry.

The problem was that because of all the hoopla, and because of Google’s mission to give good content to people, Google jumped in and did what is known as the “Google Slap”. I.e. they raised the pay-per-click charges sometimes from 25 cents to $10.00 per click on people trying to send Google Adwords (Google’s pay-per-click program) traffic to these worthless pages.

Of course, this caused trouble for people sending Google Adwords traffic to one-page salesletter sites too. Google came out with a quality score for landing pages which from all observations (remember Google doesn’t admit to anything) has something to do with the amount of time spent on a landing page and whether there are more than one page available in the landing page’s entire site.

The bottom line is that a simple squeeze page will still work if you aren’t depending on Google pay-per-click traffic. You still may want to put additional information on the page to keep people reading longer and put more multiple pages on the site where the squeeze page is located.

 

Reverse Squeeze Pages

This has to do with giving some great content and then asking for the person’s email address and name with a statement something like this. “If you would like more great content like this, please put your name and primary email address in the box and click submit.” This is a much better angle because your Google quality score rises the longer the person stays on the page. Just make sure the site is multipage and it should work just fine.

Video Marketing and Hosting Sites

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Video Marketing and Hosting Sites

Video marketing is one of the fastest growing and powerful ways to spread information around the Internet. Online video has become easier to use over the years with better quality players and more vivid video formats. With the ever growing advancements in software and technology, you can get a consumer level camera and inexpensive video editing software to create informative productions to use on websites, advertising and marketing of your business.

Web based video productions are usually short and informative. They can be produced to drive traffic to your website or business and to welcome visitors to your website home page. They can be made to offer customer service ideas, training for product use and even to advertise specials, discounts and promotions.

Due to the limited attention span of Internet users and to limit the file size of videos for quick web page loading, video productions are best kept to 2 – 5
minutes. That's a lot of time however, to train or advertise a particular topic. The key to efficient video marketing is to produce many small shorts based on keywords that a searcher will be looking for.

In the past few years there have been a large number of free hosting sites where you can upload your videos for sharing. Sites such as Youtube, VideoGoogle, VideoYahoo, Revver, Vimeo and DailyMotion let video makers of any size or professionalism to create an account, called a channel, where you can upload and share an unlimited number of videos that are easily searchable on search engines. In your account you can build a subscriber list, brand your channel with logos and information about your business, make friends and promote your videos by sharing them via email with other users.

How can video marketing grow your business?