Archive for work from home
The past few months, we’ve experienced a great influx of new students at our school. We’ve been offering an amazing opportunity that when students sign up for $1000, and upon successful completion of the school, we give them their money back! If you’d like to learn more about it, click HERE. It’s an exciting time to see so many people sign up from all different industries! Whether it’s at the very beginning stages of their business to an already established one making money, they are eager to take their business to the next level.
Of course, we are happy to assist them with their goals; however, as you know whenever changes happen, what we’ve learned over the past 10 years of running the school, you must be willing to adapt and go with the flow. And that’s just what we did! We brought on instructors to help us push forward. We are sharing this story because of a valuable lesson we want you to know. You’ve probably heard it before, but we want to reiterate: When times change, you have to change with the times!
If you’ve studied the fluctuations in technology over the past decade, you’ll see how things have drastically changed! What we’ve observed, is that the world is leaning more and more on the Internet for advice, recipes, workout routines, to find their next topic for their presentation, name for their baby, inspiration for their outfits, and much more! Do you see where we are going with this? If you had a business, blog or content with just the right answers, people would be coming to YOU (if you set yourself up properly) for these questions to be answered! As we continue to watch the fluctuations with technology, the changes the world undergoes, with more and more apps for your mobile devices popping up, it leads us to believe that this Internet thing is around to stay and won’t be drifting away anytime soon! So, as it continues to gain momentum, how will you respond? Will you jump in, learn more, and get your business going? Or, will you wait years down the road only to ask yourself, “Why didn’t I do that way back then?”
Hopefully, you won’t find yourself on the wrong side of the Internet spectrum, asking yourself, “Why didn’t I start my business back then?”
If you’d like to learn more on how you can join our school and build your business in the next few years, click HERE for more details! See you soon.
Why would anyone want to start a business online? Even if you did, what are some of the areas one would have to study to be successful?
Well, let’s answer the first question. The reason you’d want to start a business online:
- Do what you love.
- Be your own boss.
- Share your message or cause to millions of people across the world.
- Make money.
With everything I mentioned, how could this not be a good fit? You get to create your own hours, do what you love by sharing your message or cause to everyone, and create wealth for yourself and family. Who wouldn’t want those experiences? You can take your dream and turn it into a dream business. The thing is, though, you must have a plan to get you there. You cannot expect all these amazing opportunities to come without arming yourself with knowledge. So, let me share with you some information, or ways, you can achieve these goals. Take a look at the 8 areas that will help you delve deeper into getting your business online.
Information you should know:
- Social media
- Email marketing
- Lead Generation
- Organic (SEO/SEM)
- Conversion Rate Optimization
- Content Marketing
- Pay per Click
Of course, there are other areas of knowledge you should have, but these are just a few to help you jump start your Internet Marketing education. To learn more about this unique opportunity and how to enroll, please visit the Internet Marketing Training Center of Virginia – http://imtcva.org , and remember to download your FREE career brochure!
Here at IMTC we strongly recommend using WordPress websites. WordPress is a popular tool for building websites because it is not extremely complicated and it allows the user to completley customize the functionality by adding “plugins.” A plugin will allow you to change or add a functionality to your WordPress website. We teach you everything you will need to set up your own WordPress website, it may seem overwhelming but with basic computer knowledge and a open mind you can master the basics.
Our user friendly WordPress Website Creation lessons will walk you through the steps to install and set up WordPress website. Our lessons include a combination of videos, articles, and screenshots to cater to every learning style. The diligent instructors have even complied a reference guide of frequently used, and mandatory plugins that will be very useful to you as you walk through the WordPress Creation lessons.
5 Reasons IMTC Loves WordPress
Ease of Use
WordPress is so simple to update on a regular basis. You can add new pages and blog posts quickly and effectively. Skip trying to learn Dreamweaver or any other complicated HTML editing software.
With the many different theme, widget, and plugin options you can make a unique website that shows your personality and reflects your business accurately to consumers. Adding your social networking links, a calendar, or an opt in form to your website are a few popular options that are available and easy to use.
Built in Blog
Make your website more interesting by blogging. Blogging will establish you as an expert in your field and you will be able to interact with your consumers. RSS, comments, and email subscriptions are all possible with a WordPress website.
Search Engines like WordPress
SEO becomes a breeze because you will have full control over the meta tag keywords, descriptions, and titles. The simple interface also makes it easy for search engines to read and index your website. If done correctly you can get more visitors to your website.
You can set up multiple users to manage the site.
If you are a business owner we believe that you should understand how WordPress works so you can edit and update your own website without having to rely on a web designer for the simple tasks. After mastering the WordPress Website Creation lessons you will have the skills and knowledge to be self sufficient in running your own business website or you can be a WordPress consultant and help other businesses set up their own WordPress websites.
The options are open to you and here at IMTC we make sure you are well prepared and qualified. Check us out and start your career in Internet Marketing.
You are reading this blog because you want to pursue a career in Internet Marketing. I am so happy that you have decided to dedicate the time and self discipline needed to be successful in this business. I can’t and won’t sugarcoat it, it won’t be easy, but like anything that requires full commitment, it will be worth it.
Many of your friends and families may question your lifestyle choice.
“Why don’t you get a regular job?”
“Why would you want to sit on the computer all day?”
“Is that a scam?”
The list goes on and on, they don’t understand and that is Ok. Some people are perfectly happy in their comfort zone and have different goals for life. On the other hand you are a Dream Chaser, you feel driven to reach your fullest potential and want more than the typical 9 to 5. Dream Chasers live for the challenge of wanting more out of life.
Aside from the outsiders questioning you, you may be doubting yourself internally and have feelings of being scared, uncomfortable or just unsure about your decision to be a Dream Chaser. Stay positive and keep pushing past the negative thoughts because deep down you know you will never truly be happy pursuing the 9 to 5 or letting life pass you by.
Achieving anything worth bragging about requires long and short term goal setting. This is where your personal definition of success will play a major role in reaching your goal. It will define what or who you are striving to be and why. Make sure your reasons are true to your heart and passions because when times get tough those goals need to stay as the main focus and that will keep you going toward your long term goal. Motivation is the key so make sure you set short term goals also so you can recognize your progress along the way. Many successful people agree dream chasing is much more than reaching the end result and along the way you will grow, learn, and be a better you because you chased your dreams.
So go out there and get started, be a Dream Chaser and follow your heart! Visit IMTCVA.com to get started in Internet Marketing today.
Comment marketing: using forums and blog comments to help spread the word about your brand or business; moderating the comments on your own blogs or social profiles to add value to your brand and/or curate fan input into data.
Yes, the comments people leave on your blog can give your brand an extra amount of exposure. The way you answer your friend’s questions or comments on Facebook can help build your expertise and create an important interaction between you and your followers. How you use the comments they leave can help build your business: are they offering suggestions on what they would like to learn from you? Are they addressing their concerns about what’s working and not working in their business? These tidbits can be used to ‘curate’ their concerns into new products. Often, your friends and fans are telling you in a roundabout way what new information they’ll be seeking in the future.
Even the replies you leave on Yahoo! answers and forums can build your expert status and help drive traffic to your website. Do businesses know how important this is to their marketing and overall exposure on the web? Probably not. That’s why this is an opportunity for you to create a solution for their problems. These ideas in ‘comment marketing’ can help you create a niche career for yourself and have something unique to present to businesses that otherwise have no idea.
Comment marketing is easy and the concepts are simple to implement if you have the right training. Working from home in an Internet marketing career has never been this easy to obtain until now.
One of the main factors that many marketers find they have trouble with is time management: how can one do all of the things that are required for a busy online business? With so many new marketing tools coming out on a daily basis, how can one keep up with the tasks?
As time goes on and your business grows, you’ll find that you need help. That help can be as simple as a part time virtual assistant, all the way to a full time employee. After years of marketing online and trying out what works and what doesn’t, we have found some great places to find decent help for your business, even if you don’t want to pay big money for it.
High School Students: No matter what age you are, most high school students are on top of the hottest and cutting edge services and software that could help your business. Videos, social networking and blogging are the heart of what high school kids do everyday, they’re just not aware that there are ways to make money doing it. Instead of trying to learn everything yourself, high school kids can help you out, sometimes for very little money. They’ll often help you out for a couple bucks an hour or a pizza, and you can learn the shortcuts to the latest techniques. Find high school students at computer clubs or even friends of your neighbor’s kids.
Interns: if you take your business and marketing seriously, you could have an intern work for you. In most states, a sole entrepreneur can have an intern (check with your state laws). This gives a young person, or even someone who desires to change careers, the chance to learn a new skill. For a couple hours a week of work, you can teach them the effective marketing techniques you have learned in this school.
Outsourcing: there are plenty of outsourcing firms that can help you with your daily tasks, usually very cheaply. Do your research and make sure you review the outsourcing company before spending any money. Since they are mainly overseas, they will vary greatly in the quality of the work they do. Make sure you see some of their other work they’ve done and whether they have a good command of the language and good writing skills (usually their biggest weaknesses). The pluses are that they are great at social networking skills and graphics, and that you can get some outsourcing help for as low as $5.00 an hour.
Virtual Assistants: These are professional people that cost more to hire, but are usually well-versed in marketing and good at what they do. The best part is that you can hire them for as little work as you need done to as much as you need. They are as reliable as a real employee without the expense of hiring one: benefits, office space, computers, etc. Most virtual assistants will cost you about the same as an experienced employee per hour: $12 – 20 an hour range depending on their level of service, but you can hire them for only a few hours a month, usually on a retainer, because they often work for a firm with multiple customers.
Craigslist: a great free way to find an employee when your business grows to that level. Either part time or full time, even temporary or by the project, you can use Craigslist.org to find just the right help that you need without the expense of a job placement firm. Write a free classified ad to attract whatever level of help you need. Craigslist is one of the most highly visited websites on the Internet, attracting millions of job seekers.
Elance.com: a giant resource of professional people looking for work virtually. You can hire by the project and look over the qualifications of your assistant that are listed on their profile. You put out a bid for the work you need done, and the thousands of members of elance will browse the listings and accept the bid if they choose to do so. There are various levels of experience and rates on elance because it includes workers from the U.S and overseas.
Telephone and Text
There are two types of marketing that involve the recipient’s telephone.
1. Is voice broadcasting and the other
2. is text messaging.
For voice broadcasting you can use a service called http://www.automaticresponse.com
Be careful not to use this too often because it can get some complaints that it is too intrusive. Overall though, it can be very effective and people can opt out of the broadcasts easily. You also want to consider only using this service on a customer list of yours, so the people you are broadcasting to already have somewhat of a relationship with you.
There are two major ways you can use this.
A. You can record a message that is broadcast to all the phone numbers on your distribution list and
B. You can advertise a phone number to call for recorded information.
It’s simply amazing what these systems will do.
They have a wonderful video and features list for
One thing is for sure. People look at their text messages and they normally do it within minutes of receiving them and mostly immediately when they receive it. They might wait a week or more to check their email, they may never check it or they may check it sometime whenever they feel like it, but not text. They check it NOW.
On one hand this is an EXTREMELY powerful form of marketing but on the other hand it still can be considered intrusive so you have to be careful how you handle it. The first thing is you don’t want to be buying lists of phone numbers and spamming text messages to them. That’s a great way to ruin your reputation.
The best way to do this is to give your customers or prospects a big enticement to allow you to text them, such as giving away give discounts on many of your products and services once a week. You should tell people signing up exactly how many texts they can expect. Some text messaging services require that you do this and you must guarantee that’s all the messages you will send.
You can send as many as you want as long as the receiver has agreed to it. Since text broadcasting is not free at the present time, you should be judicial in how many text messages you send and make sure you are getting a return on your investment.
Plus, for most professional people too many promotional texts would get aggravating. You can actually sell text messages. You could sell your daily inspiration message or your daily weight watching reminder or whatever short message you have.
Here’s some tips on text message marketing:
• Add a text message field to your ezine sign up form
• Add text message subscribe instructions to your printed material.
• Send a broadcast to your email subscribers encouraging them to sign up.
• Give instructions to sign up for your messages on all your social networks, websites and blogs.
• Don’t text too often
• Make sure you don’t text anywhere near sleeping hours (this may be difficult if you do business worldwide)
• Limit your messages to about 150 characters.
Adwords Express is an easier version of Google’s Adwords. It’s designed for local businesses to easily set up ads for their brick and mortar store. It’s specifically made for local businesses looking for local customers. Adwords express gives business owners the benefits of a targeted online ad campaign without spending a lot of time to manage it.
How it works:
When people search your area for the products or services you provide (“flowers in Dallas”, or if they’re already in Dallas, just “flowers”) an ad for your business will appear above or beside their search results. Your business will also be marked with a distinctive blue pin on Google Maps, helping it stand out to potential customers.
The blue pin indicates a paid ad created by adwords express. The blue pin is only available for businesses that have paid for the listing. The orange pin indicates businesses that are listed with Google Places but have not paid for a listing. The lettered order of businesses is determined from organic search results. The orange dots indicate businesses that are listed with Google Places but are not ranked high enough with organic results to get a lettered pin.
The first thing to do is to sign up for all the affiliate programs you like. Signing up for an affiliate program is usually easy. The affiliate program you sign up for will email you your user ID and Password and give you instructions on how to use their program. They will also issue you their affiliate links. Some will put in your specific ID into the link and some will show you where your ID number goes.
It is imperative that you get the link thing correct so you can get your commissions. Also, don’t think you can lump tons of affiliate links all together and make lots of money. The most successful affiliates promote only one product at a time and they endorse the product too. This means they say something nice about the product and they build interest in the product by showing the potential buyer the need for having the product or service.
If you can’t find a link to join the affiliate program, it doesn’t mean they don’t have one. Some companies don’t really want everyone signing up for their program. A large percentage of the people that sign up never even put their links up. Companies just don’t want to mess with these people that don’t know what they are doing, so they’ll make their program “by request only.” If you find a company you really like, email them to see if they have an affiliate program.
In your ebook, this means that your recommendations should be worked into the text of the book in a natural way. Yes, you can have lots of affiliate links in a book, but just don’t make a big list of them.
Putting the Links in the Book:
There are two ways to put affiliate links in your book.
1. Simply put the entire link in the Word document before you convert it to Adobe PDF or
2. Make a separate page in your website for each affiliate product like
On this page you will say more about the affiliate product and, if you wish, you can put the long affiliate link under a “click here” for more info button that would take the visitor to the affiliate site.
Method 2 is more work, but actually better because if you find a better affiliate, you can switch the links on your site easier than redoing the links in your book. Diligently put affiliate links in your ebooks and watch your overall profits soar.