Tag Archives: internet marketing

Online Courses are Now Open!

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You have been reading posts from all of our staff at IMTC, we have been talking up our history, where we are headed, what we can teach you, etc.  The time is now here for you to see for yourself!

Our online courses are now open and ready for your registration.  We have admissions counselors that will be happy to answer any of your questions and concerns.  We have a wonderful staff of Internet marketing experts whom have all studied under Tom Antion.  Tom is considered one of the top Internet marketers in the country.  What more can you ask for?!

We are ready to help you achieve your goals and improve your future, call 757-431-1366 with your questions.

Successful Internet Marketing – Facebook Fan Page Secrets

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Everyone is familiar with Facebook and it's business pages.We are going “like crazy” for a few years now to benefit from freebies, information and networking opportunities. Making a Facebook fan or business page is not that hard. But getting people to “like” the page can be a challenge. And then what do you do with your fans once you have them?

Creating a custom page with places to get things for free just by signing up really helps. You can make custom tabs for your business page with the FBML applications, where you can publish an opt-in box, sell items or put sales letters, videos and more that reward visitors for liking the page or just simply networking.

Once you have a number of fans,interact with them regularly by sharing valuable resources with them, asking them for their advice and including them in creative contests or giveaways. Here is a small checklist of “Do's” to take advantage of your page:

  • Visit the profile of each new fan and welcome them personally.
  • Offer an additional freebie to an ebook, mp3 or newsletter in that personal welcome message.
  • Make sure your fans get first dibs on deals, specials and pre-launch sales.
  • Feature their testimonials, suggestions and input squarely on your page.
  • Encourage them to advertise their products and services on your page.
  • Always address them in a personal fashion, not just a “copy and paste” mentality.

These simple secrets to interacting with your business page fans will make your page stand out from the rest, make your fans feel special and important and keep them coming back again and again. Learn why keeping fans coming back will make your business money…

Tough Economic Times

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We have all been affected or know someone that has had financial difficulties the past year.  Whether it is corporate down sizing, closing of a business, or company cut backs, it has been tough for everyone.

If you had an online business you could supplement or even replace your missing income from your current job.  At IMTC we will train you how to start and run a successful online business.  The future is yours!

Work from Home:The Case for Working from Home

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One of the great advantages of being an Internet marketer is that you can work from virtually any location around the world.  You may work for an employer in a towering office building or for yourself in the comfort of your own home. I came across a thought-provoking article about the reasons people give for wanting to work from home and decided to share it with our readers. If you are thinking about asking your employer to let you work remotely from home, this article by Sylvie Fortin offers insight into how to present your case.

Great versus Lousy Reasons to Work from Home

By: Sylvie Fortin

Did you know that many people have lousy reasons for wanting to work from home? Believe it or not, these same people are often the ones who fail as telecommuters. If you want to work from home, have you assessed whether your reasons are lousy or great? If not, take a few moments to see some of the most typical Lousy versus Great Reasons for Working from Home and then decide if you’re on the right track or not.

Lousy Reason #1: I want to stay home with my children.

Great Reason #1: I want to be able to be more reliable and work harder for my employer. I have children, so I am realistic enough to realize that working from home late at night, on weekends, and during holidays will make me a more efficient worker than if I had to miss work because of my children. By staying at home to work, I can make up for lost productivity by working off-shifts.

Lousy Reason #2: I don’t like to commute.

Great Reason #2: I would rather spend an extra 1-2 hours a day working, rather than waste time in traffic. During a typical commute to work, a lot of quality work time gets wasted sitting in traffic, when my time would be better spent doing extra work and meeting tight deadlines.

Lousy Reason #3: I want to make my own hours and work when I feel like it.

Great Reason #3: Standard office hours tend to restrict me. My skills are best utilized outside of the ordinary workday and I am most efficient and focused when I have the freedom to work longer hours than the standard office setting allows.

Lousy Reason #4: I hate working with other people.

Great Reason #4: My personal preference when working is to focus on the task at hand. I find the office setting to be too inefficient for me to truly work to my employer’s advantage.

When co-workers spend time chatting and socializing, it interferes with my ability to concentrate and work to my best ability. Although I enjoy socializing, I would prefer to choose my own social situations and leave my friendships outside of the work environment. This, to me, is the best situation for the employers whom I work with, as I am only billing for time spent physically working on tasks, rather than being paid for time spent around the office.

Lousy Reason #5: I want to make a lot of money.

Great Reason #5: I prefer to be compensated for the value of the work I do, rather than restricted to working an 8-hour day. In order for me to truly explore all my talents and expand my financial status, I recognize that I will need to work on many different projects and work with many different clients. This is my best possible opportunity to expand my skills and explore all the different career paths I would like to pursue.

Lousy Reason #6: I don’t want to work for a dumb boss.

Great Reason #6: In today’s tough economy, working for a single employer is not as secure as it once was believed. Providing my specialized skills to a number of clients at a time allows me to enjoy greater financial stability, because I am less concerned about losing any one particular job.

I do recognize, however, that each of my clients are my bosses. I simply choose to work for many bosses, rather than just one.

Although I have my own business and can choose my clients, I recognize the importance of treating each of my clients with the utmost professionalism and courtesy. This is critical to my success as an independent contractor. Once you have taken a look at your reasons for becoming a telecommuter, you can better determine whether you’re in it for the right reasons. Some people just aren’t made for working from home. There’s no shame in that reality, but it’s best to find that out before you cause yourself all kinds of anguish and heartache. Good luck in whatever you choose to do from wherever you choose to do it!

This article is excerpted from “You Can Work in Your PJs”, a real world guide to telecommuting.

To learn about a legitimate work-from-home business, visit http://imtcva.org/about/.

Making Products For The Web – Self Publishing Your Book

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No matter what kind of business you have, or whether you haven't started a business before, writing a how-to book based on something you know can make a good income for you or your family. How-to books are easy to write and very much in demand. And contrary to popular belief, you don't have to be signed to a major publishing firm to print and sell books. Self publishing is a the rage. For a very small investment you can have a service such as CreateSpace (owned by Amazon) print your book for you. You can order as little as 1 copy to as many as 10,000. Even if you don't have a website of your own, CreateSpace can advertise your book for you, process the order and even ship the book to your customer… you don't have to do a think. They will send you a check when you sell a book.

This can be great for extra money for you and your family. Or it can elevate you to an expert in your field if you work in a professional atmosphere. A book is a tremendous boost to your life and career. Here at the IMTC, we can show you everything you need to know to market your how-to book for success, or teach you to show others how to do it.

Internet Marketing: Who Will Hire You?

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You’ve decided to enter the field of Internet marketing. Who will hire you? The possibilities are endless. Take a look at the myriad of ways businesses are using the Internet today and think about where you might fit in, then find appropriate training to prepare for your new career.

Advertising
Today’s businesses are using advertisements to inform and educate visitors to their sites. You may even see advertisements disguised as brochures, technical specifications or lists of suppliers, as well as giveaways to encourage repeat visits to their site.

Communicating
We have become so accustomed to email that we rarely think about how it actually benefits companies. Used in conjunction with automated mailing lists, email can help businesses create interest and raise awareness of both their company and products. In addition to email, business owners can use the Internet to establish their own virtual community of customers or suppliers.

Informing
Selling your knowledge is one of the primary ways to profit from the Internet. Both businesses and individuals establish their credibility and then sell services, products and technology online.

Publishing
Both newspapers and magazines are now publishing online versions of their publications and attracting digital advertising from manufacturers and suppliers of goods and services.

Recruiting
If you have searched for a job within the last ten years, you are aware of the many job sites and recruiters, as well as large corporations, using the Internet for hiring.

Researching
Google it! Companies use the Internet to conduct research, turning to it to find financial results, technologies, solutions, suppliers and experts, as well as new product areas and markets.

Selling
Shoppers seem to love shopping online, offering business owners the opportunity to sell their products directly to the consumer.

Technical Support
Where new products used to come packaged with a user’s manual, most manufacturers now direct the consumer to their website to download digital version. In addition, software companies provide online technical support to their users and invite you to try upgrades.

Training
More and more businesses are offering interactive training and long distance learning on the Internet. For stay-at-home parents and people with disabilities seeking training, this is a invaluable.

Have questions about your career in Internet marketing? Visit http://imtcva.org/ to download a free career brochure.

Social Networking – Buttons To Make Marketing Easier

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What kind of buttons? These are the buttons you see all the time on people's websites saying “Digg This”, “Follow me on Twitter” and “Join Me On Facebook.”

Where do people get these buttons? How can they help your online business?

On most social networks, social bookmarking sites and microblogging sites like Twitter, you can find a link that will say “Tools and widgets.” On these pages the website provides the codes that you simply copy and paste into your website or blog. They will give you a number of options on what kind of graphics or button styles to choose from. These are direct links to your particular accounts that your friends and followers can visit in one click.

A widget is even better. It will show your tweets, facebook friends and updates and even your published articles on Ezinearticles.com in real time. As your social sites are updated, they refresh automatically. And they are not complicated to install. It is simply a code to copy and paste that the site provides for you.

If you want to get really fancy, you can create a graphic in Photoshop with your company logo, and just embed a link to your profile in the image. This is a lot easier than it sounds and helps with branding, especially with Facebook Fan Pages.

How can this help your business? Easy.

These widgets and buttons help drive traffic to your accounts. Your visitors can stay updated on all of your tweets, articles and videos in one glance. The Digg.com button helps you get valuable “diggs” on submitted websites. Your friends may not even be aware that you have an account at a particular service and now they can network with you further by clicking straight out to your profile and becoming friends. You can build up Twitter followers with your “follow me” button without having to search and follow other people first. These buttons are meant to make your social networking easier. Time is valuable. Use these fun applications to network with others without being online all the time.

Click on these to see how they work!

Social Media Revolution – Youtube Channels

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Youtube is the fastest growing video hosting site in the world. The channels that Youtube provides its users can be a powerful marketing tool to show off your brand and help sell your products and services. Channels can easily be customized with special background images of yourself or your logos. You can use the channel to store all of your videos in one place where everyone can see them, make friends, build subscribers and collect comments.

Youtube channels provide clickable links to websites to help drive traffic to your websites from the millions of Youtube visitors each and every day. Businesses large and small are taking advantage of the power of Youtube and of online video. Some brands, such as the floundering Old Spice brand, found new life in comedy skits produced just for Youtube. The videos were so unique and funny that they went “viral,” meaning that people spread them and shared them around like wildfire, resulting in re-vitalized sales and market share for the brand.

Now as a result, many businesses are re-thinking their social networking strategies. And they are looking for people like you. People who know how to make huge strides in online marketing without costing too much. Where do you learn to be a Youtube marketing expert? Right here at the Internet Marketing Training Center. We can teach you to master your dreams….

Video Marketing – Leveling The Playing Field For Small Businesses

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Video has become so easy and so inexpensive to produce for the web, small companies now have the advantage that used to only belong to large corporations in terms of exposure to the public. Not long ago, before the web, you only saw video media on television. Television advertising is so expensive that only the big companies had the money to make commercials. That left out millions of small businesses that could have made an impact of the public if only they had the budget. A great commercial or promotional campaign could have been the turning point for many of these small businesses in growth and profitability. It was a game they could not afford to play….

But no longer.The Internet has opened up the possibilities and access to the public like never before. Online video is the key to small business success on the Internet. In fact, online video is reaching more people than even television due to mobile devices… people can watch their favorite shows, commercials and all, while they are doing other things. A small pizza shop now has just as much access to the general public as a major company. In this regard, small businesses are looking for staff that can manage their online video needs.

At the Internet Marketing Training Center, you can learn everything you need to know about online video, hosting, sharing, web page design and social networking skills to take any company to the next level of business, whether it's your company or someone else's. Find out how easy it can be to get started!