Tag Archives: web based career training

Video Marketing – Leveling The Playing Field For Small Businesses

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Video has become so easy and so inexpensive to produce for the web, small companies now have the advantage that used to only belong to large corporations in terms of exposure to the public. Not long ago, before the web, you only saw video media on television. Television advertising is so expensive that only the big companies had the money to make commercials. That left out millions of small businesses that could have made an impact of the public if only they had the budget. A great commercial or promotional campaign could have been the turning point for many of these small businesses in growth and profitability. It was a game they could not afford to play….

But no longer.The Internet has opened up the possibilities and access to the public like never before. Online video is the key to small business success on the Internet. In fact, online video is reaching more people than even television due to mobile devices… people can watch their favorite shows, commercials and all, while they are doing other things. A small pizza shop now has just as much access to the general public as a major company. In this regard, small businesses are looking for staff that can manage their online video needs.

At the Internet Marketing Training Center, you can learn everything you need to know about online video, hosting, sharing, web page design and social networking skills to take any company to the next level of business, whether it's your company or someone else's. Find out how easy it can be to get started!

Free Internet Traffic For Your Websites

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Getting free traffic to your website is easier than you might think! There are so many avenues to traffic that it can feel like your standing in the middle of the highway… the information superhighway that is.

Let's go over just a few of ways that you can get traffic to website without spending a dime.

* Social networking – we all have heard about this by now. Major sites such as MySpace, Facebook and Twitter provide profiles that are searchable all over the Internet and can contain a number of valuable links to your websites. Over half a billion people are now members of social networking sites and the potential traffic stream is endless.

* Article sites – writing articles not only builds you and your business as the expert, the links you leave in the author's profile or resource box can help drive heavy traffic to your website from all over the Internet.

* Videos – free hosting sites such as YouTube and Revver not only let your searchers meet you face to face, leaving a link to your website in the profiles and even in the video itself as a watermark can help send valuable prospects your way.

* Leaving your URL in the comments boxes of other peoples blogs, social networking profiles and forums will let people easily click on your site to see what your business is all about.

* Discussion boards – There are hundreds of discussion boards on every subject under the sun all over the Internet. This is a great place not only to leave a link to your site, but also engage other readers and ask or answer questions about a subject that makes you the expert!

* Traffic exchanges – an exchange is a service that lets you click on a certain number of URLs in exchange for others clicking on yours. You can earn credits just by clicking on sites and trade them in for free ad space.

* Free classifieds – search for these free classifieds and you'll find amazingly that there are quite a few you can utilize. A site like Craigslist is an example.

In the old days of the Internet, you had to rely on getting good search positioning to get any traffic at all. But using these short cuts to driving traffic to your site will accelerate visits and make big potential money.

E-commerce Systems: How To Use A Shopping Cart

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Besides the website and product images, there is a core set of processes to an e-commerce system: the shopping cart, the merchant account, and the payment gateway. A good shopping cart will integrate these elements seamlessly for a trouble free selling experience.  The shopping cart takes the orders, the merchant account processes the credit cards and payments and the gateway connects the two together. The shopping cart produces the code for the selling buttons that are placed under each product on the website.

A general understanding of e-commerce will go a long way in ensuring that you will always be ready to go with any new products you develop. It's not that hard to get a working knowledge of the shopping cart system so you can add and remove products, change prices and descriptions. Shopping carts also have the ability to create upsells, discount coupons, ad tracking and automatically process shipping and handling. To truly reap big profits, your e-commerce system needs to run on automatic… freeing you up to run your business and all the daily tasks you have. Learn to run an e-commerce system of your own…

Grow Your Business With The Proper Staff Training

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Running a small business can be challenging enough with the economic situation we face.How far could you grow your business if one of your staff members had the Internet marketing training to create a profitable presence on the web?

A staff member in your organization could skyrocket your business with the knowledge of blogging, article writing, web design, e-commerce, video marketing and online advertising. For a small investment in training, your small business could reach new heights of revenue by tapping into the ever growing marketing that the web provides.

Companies large and small are developing a vast web presence to reach their targeted customers, because that's where the customers are. Whether they are on their phones, surfing the web at home, hanging out on Facebook or researching information, a business that has an effective web presence gets a larger share of the business than one that doesn't.

Training a trusted staff member in Internet marketing is the best investment your company can make to insure that you have the tools necessary to compete in today's high tech world. Find out now how the training of the future is just a phone call away.

Internet Marketing Jobs: Is Your Staff J.O.B. Unsatisfying?

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Is working for someone else ungratifying?

The World of Work 2010 report from Randstad found that half of all employees feel their skills are underused and around 10% have been forced to take up work that did not make full use of their abilities. People are looking for work outside the job that may better utilize their talents, not just for the extra income but for the satisfaction.

Justin Myers, a freelance editor and consultant, was first pushed to self-employment through redundancy. After taking a few months off to “get his head together”, Justin started freelancing with some shifts at an online newsdesk. Now he's working on two distinct projects and enjoys the lifestyle.

“Being your boss is a magical feeling; you feel really empowered and I love having responsibility for myself. Additionally, being a consultant, I've found that clients really value my opinion and input. I don't think you get that perceived level of confidence when you're in a staff job.”

Pursuing employment with online training, whether for yourself or getting a better job elsewhere, starts with a school you can trust. A school with a staff that have  put into place the real world skills that it takes to make money. The Internet Marketing Training Center is the resource you need to make an impact on a tough job market. An impact that you can trust to make your life more fun and interesting….

Copywriting and Writing For The Web

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Writing for websites, online articles and sales copy is far different than writing for magazines and newspapers.The web is a place where people surf fast for information and make decisions quicker than when they leisurely read print. Web copy is a visual medium, consisting of various colors and font sizes. The nature of computer screens and how our eyes adjust to them have dictated how we write words for websites. Over the course of the short life of the Internet, marketers, designers and writers have experimented with how to make web copy more “readable.” And what they have come up with is a science unto itself.

Along with readability, what we are also doing with web writing is trying to get readers to “click” out on links. The best web copy is usually trying to compel readers to visit another website or get them to buy something. Marketers have experimented with this as well. Web copy should be written to persuade your reader to take action through a psychological process. All of these things can be learned effectively and practiced to perfection.

Who do you trust to teach you this knowledge? The Internet Marketing Training Center has the expert staff that have been writing copy for years. Now they are bringing that knowledge to you. This is the kind of high level training that businesses are looking for or that you can use yourself to write for your own web business.

Distance Education: Local Businesses Need SEO

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Local search has taken the search engines by storm. A huge amount of small businesses including pizza shops, dentists, nightclubs, dry cleaners and car dealerships are now using local search to create a presence on the web. This has taken the place of the Yellow Pages and for good reason. Local search gives you all the tools you need to make a decision about where to purchase, how to get there and even links to the establishment's website.

Look at the power local search provides you, the customer:

  • Interactive maps and directions from your home.
  • Streetview – see the neighborhood your about to travel to.
  • Reviews of the business.
  • Links to menus, printable coupons and social networking.
  • Get the search results right on your phone.
  • And much more….

As small business grows it's reach on the web, they will need people who know how to submit and manage their listings. The information has to be updated and fresh for customers to find them. These search engine techniques are not just for large companies anymore. Not having a updated presence on the web can mean lost business. Where will they find the right people to help them manage these tasks?

The Internet Marketing Training Center will help teach the skills that today's savvy marketers will need to help small business stay ahead. This kind of technology will increase the demand for jobs in Internet marketing management. This is a whole new world opening up right in front of your eyes… are you ready to take it on?

Internet Marketing Careers: Videos and Production

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I'll bet by now there isn't anyone on Earth that hasn't seen a Youtube video.

People watch over 2 billion videos a day on Youtube and every minute over 24 hours of footage is uploaded. Not only is Youtube a fun place to just hang out and watch your favorite vids, it's a great place to learn stuff. If I want to learn to run a certain software program or even how to repair my car, I search Youtube for the answers. It's much easier to watch a video than to try and follow along in some document. The people who submit videos to Youtube come from all walks of life and varied age groups including 10 year old kids submitting skateboarding tricks to serious college students making independent films. But one group of video makers are growing faster than all of the rest…. companies.

From Target to Apple to BlendTec, companies large and small are using videos to market their products and services. Videos can create a brand name, answer customer service issues, advertise specials and just plain entertain the millions of people a day watching on Youtube. Video marketing has become one of the most cutting edge and powerful tools in a company's strategy to advertise themselves and they pay good money to make and market these videos. This opens up a huge opportunity for you to get in on the ground floor of a new career field.

If this interests you, you have the whole world in front of you. And a distance learning education school such as IMTC can be the ticket to your new career. We cover all of the practical nuts-and-bolts training for things like video marketing, social media, search engine optimization and tons more. Work for yourself or work for a big company… the choice is yours, but call us to find out just how easy it is to start!

Home-Based Business…best bet in tough economic times!

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In these tough economic times a single income family has become nothing more than a historical landmark on the landscape of new the millennium.

In 2010 the modern family not only needs, but most require two incomes to make ends meet these days. That can be a tall order for a stay at home mom with one child on her hip and the other learning to walk. A home based business can often bridge the gap between sinking and staying afloat for most moms and even dads looking to add to their current income. Home-based businesses are now synonymous with Internet marketing. With as little 10 to 20 hours a week many have found the answer to add extra dollars to their bank account that balances the household budget.

But before you start fantasizing about the product you will sell and the millions you will make, training is the first investment that should come to mind. The one thing that I have learned working for the Internet Marketing Training Center is that the best concept and or product falls short of your expectations if you can’t compete on the internet.

To be competitive on the Internet and get your product in front of the people who will buy it, you must first learn the basics and even the advanced tips, tricks and methods to sell to your customers. SEO, social media, Google rankings, blogging, e-commerce and digital product development are just a few of the topics you will need to be familiar with before you can expect to be successful. So consider a home-based business if you are looking to balance the household budget, or if you thinking bigger why not become an Internet millionaire?

Internet Marketing Training Center: Businesses Are Looking For You

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Businesses large and small need a presence on the web. They have been doing business for years in the conventional manner and now they have to enter into a new way of marketing just to keep up. Almost every large company now has a number of social media outlets:

  • A Facebook page
  • A Youtube Channel
  • A Blog (or a number of them)
  • A Twitter Account

These media sites help them keep their brand fresh in their customer's minds as they surf the web from their homes or phones. Companies know  that is where their customers and prospects are spending their time. With social media a business can promote events, offer deals and coupons, advertise one day sales and even keep in touch with their customers needs, concerns and increase their visibility. Yes, businesses need social media but who can they trust to run their sites for them?

With the proper training and education, you can create a demand for yourself that businesses are looking for right now. Opportunities abound like never before. Internet marketing and social media jobs are on the rise. You can easily turn something you enjoy doing into a lucrative career without boundaries… just in time to meet the needs of thousands of companies that need your help and expertise.

You can be the person that they trust. Find out how easy it is to find your new direction in life… right at your fingertips.

We are waiting to help you.

Internet Marketing Training Center of Virginia