Distance Learning: Who Knew? Distance Education Is the New Green!

Have you ever noticed how traffic seems to triple when students return to school in the fall? More cars on the road, more congestion on the highways, more road rage and fender benders, more fuel consumed, more air pollution. Avoiding these is a just one more good reason to take classes online.

As more people have become aware of the impact cars and other gas-burning vehicles have on our environment, our nation’s population is looking for ways to conserve our national resources. Has it occurred to you that distance education is a step in the right direction?

Consider these “Green” benefits of online training:

A student participating in online courses doesn’t need a dorm room, a library, a cafeteria or seven different classrooms in order to learn. There is no huge sprawling campus burning hundreds of lights, using mega watts of electricity and dumping gallons of water down the drain. In addition, no wildlife is displaced to make way for new buildings and campuses.

An distance learner doesn’t have to depend on vehicles to participate in classes. No car, no bus, no commuting, thereby eliminating exhaust and fuel consumption.

Instructors and students generally communicate through email, so no trees are sacrificed to make paper for lessons and handouts. In addition, the learners don’t have to print their assignments so they are not adding ink cartridges to the landfill.

Distance education pays off for the individual in many ways. Helping the planet while educating yourself is a bonus. That is just one more reason to take online courses. It’s convenient, it’s accessible 24-7, and it’s the new green.

Social Media Revolution – Youtube Channels

Youtube is the fastest growing video hosting site in the world. The channels that Youtube provides its users can be a powerful marketing tool to show off your brand and help sell your products and services. Channels can easily be customized with special background images of yourself or your logos. You can use the channel to store all of your videos in one place where everyone can see them, make friends, build subscribers and collect comments.

Youtube channels provide clickable links to websites to help drive traffic to your websites from the millions of Youtube visitors each and every day. Businesses large and small are taking advantage of the power of Youtube and of online video. Some brands, such as the floundering Old Spice brand, found new life in comedy skits produced just for Youtube. The videos were so unique and funny that they went “viral,” meaning that people spread them and shared them around like wildfire, resulting in re-vitalized sales and market share for the brand.

Now as a result, many businesses are re-thinking their social networking strategies. And they are looking for people like you. People who know how to make huge strides in online marketing without costing too much. Where do you learn to be a Youtube marketing expert? Right here at the Internet Marketing Training Center. We can teach you to master your dreams….

Distance Learning: What Does It Take to Succeed in Distance Education?

You gave it a lot of thought and did a lot of research, but you finally took the plunge and signed up for a distance education course. This is a very exciting time for you because you have high expectations that your studies will lead to a lucrative new career. Now it is time to focus on what it will take for you to succeed and how to approach distance education.

Below are some pointers to help you adapt to online learning and reach your goals:

  • Commit to learning the lessons.
    Make every effort to understand the material covered in each lesson as it is presented. Definitely avoid waiting until the last minute to look at the lesson because you will have to rush through the material, which will make it difficult to absorb and learn.
  • Manage your time.
    We all have family and other obligations to balance with our day-to day activities. Make sure you set specific times to devote to your studies with as few interruptions as possible. When you are a new student, you may find that, at first, family members don’t take your desire to learn as seriously as you do. Be persistent and protect your study time. You may be pleasantly surprised when your family eventually takes on more responsibilities to free you of your tasks so you can concentrate on the courses.
  • Start with a clean slate and a clear mind.
    A cluttered space makes for a cluttered mind.  Set up a learning environment for yourself wherever you can find the peace and quiet to concentrate. It may be at a kitchen table, it may be at your office, it may even be in the neighborhood coffee shop or local library.
  • Arrange the supplies and equipment you need before you begin.
    Work in a well-lit space and place everything you will need nearby. This may be your laptop, a recorder, pencil and paper or a printer, as well as a comfortable chair and surface to work on. Some students like to play music as they study so you may want to load your favorite tunes on a CD or MP3 player before you begin to study. The objective is to set the stage for learning.

You have already invested your hopes and money in preparing for a new career. Invest your time and efforts, as well, to ensure you reach your objectives for a better future.

To learn more about distance learning, visit http://imtcva.org/program/distance-learning/

E-commerce Systems: How To Use A Shopping Cart

Besides the website and product images, there is a core set of processes to an e-commerce system: the shopping cart, the merchant account, and the payment gateway. A good shopping cart will integrate these elements seamlessly for a trouble free selling experience.  The shopping cart takes the orders, the merchant account processes the credit cards and payments and the gateway connects the two together. The shopping cart produces the code for the selling buttons that are placed under each product on the website.

A general understanding of e-commerce will go a long way in ensuring that you will always be ready to go with any new products you develop. It's not that hard to get a working knowledge of the shopping cart system so you can add and remove products, change prices and descriptions. Shopping carts also have the ability to create upsells, discount coupons, ad tracking and automatically process shipping and handling. To truly reap big profits, your e-commerce system needs to run on automatic… freeing you up to run your business and all the daily tasks you have. Learn to run an e-commerce system of your own…

Grow Your Business With The Proper Staff Training

Running a small business can be challenging enough with the economic situation we face.How far could you grow your business if one of your staff members had the Internet marketing training to create a profitable presence on the web?

A staff member in your organization could skyrocket your business with the knowledge of blogging, article writing, web design, e-commerce, video marketing and online advertising. For a small investment in training, your small business could reach new heights of revenue by tapping into the ever growing marketing that the web provides.

Companies large and small are developing a vast web presence to reach their targeted customers, because that's where the customers are. Whether they are on their phones, surfing the web at home, hanging out on Facebook or researching information, a business that has an effective web presence gets a larger share of the business than one that doesn't.

Training a trusted staff member in Internet marketing is the best investment your company can make to insure that you have the tools necessary to compete in today's high tech world. Find out now how the training of the future is just a phone call away.

Internet Marketing Jobs: Is Your Staff J.O.B. Unsatisfying?

Is working for someone else ungratifying?

The World of Work 2010 report from Randstad found that half of all employees feel their skills are underused and around 10% have been forced to take up work that did not make full use of their abilities. People are looking for work outside the job that may better utilize their talents, not just for the extra income but for the satisfaction.

Justin Myers, a freelance editor and consultant, was first pushed to self-employment through redundancy. After taking a few months off to “get his head together”, Justin started freelancing with some shifts at an online newsdesk. Now he's working on two distinct projects and enjoys the lifestyle.

“Being your boss is a magical feeling; you feel really empowered and I love having responsibility for myself. Additionally, being a consultant, I've found that clients really value my opinion and input. I don't think you get that perceived level of confidence when you're in a staff job.”

Pursuing employment with online training, whether for yourself or getting a better job elsewhere, starts with a school you can trust. A school with a staff that have  put into place the real world skills that it takes to make money. The Internet Marketing Training Center is the resource you need to make an impact on a tough job market. An impact that you can trust to make your life more fun and interesting….

For the Newbies

Are you new to Internet Marketing?  Don't worry, IMTC can help you too!  Even if you do not have any websites yet, we can offer training customized for you.

Let's talk about domain names.  Should you have your own domain name?  If you have your own domain name, you can move and be hosted anywhere around the world and people will still be able to find you through all of your promotional efforts.

Having your own domain name gives you greater credibility.  Domains and hosting are so cheap, there is no excuse in not having your own.

Also, if you have a good domain name, you can sell it.  The domain name can be a valuable entity for you in the future.

Should you avoid dashes in your domain name?  Yes, search engines are smart and they do not need the words to be separated.  Dashes could hurt you, someone will forget to type it in and they will end up at one of your competitor's sites.

See what you can learn at IMTC!  Tom Antion is a master at Internet marketing and he has a way of explaining it in a simple, easy to understand format. 

We look forward to hearing from you!

Copywriting and Writing For The Web

Writing for websites, online articles and sales copy is far different than writing for magazines and newspapers.The web is a place where people surf fast for information and make decisions quicker than when they leisurely read print. Web copy is a visual medium, consisting of various colors and font sizes. The nature of computer screens and how our eyes adjust to them have dictated how we write words for websites. Over the course of the short life of the Internet, marketers, designers and writers have experimented with how to make web copy more “readable.” And what they have come up with is a science unto itself.

Along with readability, what we are also doing with web writing is trying to get readers to “click” out on links. The best web copy is usually trying to compel readers to visit another website or get them to buy something. Marketers have experimented with this as well. Web copy should be written to persuade your reader to take action through a psychological process. All of these things can be learned effectively and practiced to perfection.

Who do you trust to teach you this knowledge? The Internet Marketing Training Center has the expert staff that have been writing copy for years. Now they are bringing that knowledge to you. This is the kind of high level training that businesses are looking for or that you can use yourself to write for your own web business.

Distance Education: Local Businesses Need SEO

Local search has taken the search engines by storm. A huge amount of small businesses including pizza shops, dentists, nightclubs, dry cleaners and car dealerships are now using local search to create a presence on the web. This has taken the place of the Yellow Pages and for good reason. Local search gives you all the tools you need to make a decision about where to purchase, how to get there and even links to the establishment's website.

Look at the power local search provides you, the customer:

  • Interactive maps and directions from your home.
  • Streetview – see the neighborhood your about to travel to.
  • Reviews of the business.
  • Links to menus, printable coupons and social networking.
  • Get the search results right on your phone.
  • And much more….

As small business grows it's reach on the web, they will need people who know how to submit and manage their listings. The information has to be updated and fresh for customers to find them. These search engine techniques are not just for large companies anymore. Not having a updated presence on the web can mean lost business. Where will they find the right people to help them manage these tasks?

The Internet Marketing Training Center will help teach the skills that today's savvy marketers will need to help small business stay ahead. This kind of technology will increase the demand for jobs in Internet marketing management. This is a whole new world opening up right in front of your eyes… are you ready to take it on?

Internet Marketing Careers: Videos and Production

I'll bet by now there isn't anyone on Earth that hasn't seen a Youtube video.

People watch over 2 billion videos a day on Youtube and every minute over 24 hours of footage is uploaded. Not only is Youtube a fun place to just hang out and watch your favorite vids, it's a great place to learn stuff. If I want to learn to run a certain software program or even how to repair my car, I search Youtube for the answers. It's much easier to watch a video than to try and follow along in some document. The people who submit videos to Youtube come from all walks of life and varied age groups including 10 year old kids submitting skateboarding tricks to serious college students making independent films. But one group of video makers are growing faster than all of the rest…. companies.

From Target to Apple to BlendTec, companies large and small are using videos to market their products and services. Videos can create a brand name, answer customer service issues, advertise specials and just plain entertain the millions of people a day watching on Youtube. Video marketing has become one of the most cutting edge and powerful tools in a company's strategy to advertise themselves and they pay good money to make and market these videos. This opens up a huge opportunity for you to get in on the ground floor of a new career field.

If this interests you, you have the whole world in front of you. And a distance learning education school such as IMTC can be the ticket to your new career. We cover all of the practical nuts-and-bolts training for things like video marketing, social media, search engine optimization and tons more. Work for yourself or work for a big company… the choice is yours, but call us to find out just how easy it is to start!