Archive for seo
YouTube Keyword Suggestion Tool – https://ads.youtube.com/keyword_tool
YouTube now provides you with a keyword suggestion tool all of their own. The Keyword Suggestion Tool searches only within YouTube so your results are different than Google’s.
Other than choosing a language and country that keywords are tailored to, YouTube’s keyword suggestion tool consists of three different ways to generate keywords: Descriptive words or phrases, YouTube video id or url, or by Demographics.
The first and default option, ‘Descriptive words or phrases’ lets you enter in a term and it will show related information.
Type in a keyword term or phrase and click the ‘Get keyword ideas’ button. Do not select ‘Don’t show ideas for new keywords’ unless you only want to see how many people are searching for only that one specific term.
Depending on what keyword term or phrase you used, your results may differ from the above example. Here you will see other related terms as well as the monthly search volume and an option to add that term to your Adwords account. There may be terms that have ‘Not Enough Data’ in the monthly search volume as well. This means that there may be searches for these terms but not enough to formulate a number.
That does not mean you should ignore these lower value keywords. This means, it may be easier for you to make videos tailored to these words. Looking at the results should provide you with ideas on tags you can use in your videos as well as ideas and topics for upcoming videos that you create. The more lower valued keywords you can place on the first page (or number 1) spot on YouTube’s search results pages, the more you look like an expert in that field. This builds a relationship with the viewer, thereby increasing the odds that they’ll subscribe to your channel or buy your product.
YouTube video id or url
You can search for keywords that are related to any video on YouTube. Just copy the URL of a YouTube video and paste it into the correct field. Click ‘Get keyword ideas’ and look at your results.
This is very handy when you want to look at your competition’s tags. You can copy these tags and paste them in your videos to better optimize for SEO.
The third option is to search by demographics.
You can search by gender, min age/max age, by country, and by interests.
Searching by interest lets you choose categories or subcategories. Add these to the ‘Selected interests’ window and then click ‘Get keyword ideas’. These keyword ideas can then be used to create targeted videos on those subjects.
A good practice would be to use numerous different keyword tools when researching topics for your videos. Never rely on just one keyword tool.
Let’s look at an analogy that might help you understand what HTML coding is. Have you ever been to the theatre? What you see on stage is the actors, the furniture, the scenery, etc.
Behind the stage is all the rigging that makes the play work.What you see on stage is analogous to your webpage. What you see behind the stage is analogous to the HTML code. Your browser (most likely Internet Explorer, Safari or Firefox) interprets all the crazy looking HTML code from “back stage” and makes it look like a webpage.
So, now that you know what HTML is, let’s look back stage and see how META Tags apply to your site.META Tags are being used less and less, and you certainly shouldn’t depend on them to get high rankings, but you still should have them because they help you control what the search engines results list says about your site when someone does a search for your topic.
If you want to see some samples of META Tags, open a browser (Internet Explorer) and click on “view.” Then click on “source”. A new window will pop up and you can look at all the behind-the-scenes HTML programming of just about any webpage.
Here’s an example of what the META Tags look like:
Sample META Tags
Note: The <TITLE> Tag should be the first thing after the <HEAD> Area of the page and then comes the “description” META Tag and then the “keyword” META Tag.
Making web pages is pretty easy to do now and you generally don’t have to know much about HTML. However, you do have to go a little bit behind the scenes to learn about META Tags, But you don’t have to go too far because the new web authoring programs help you make the Meta Tags. Also, WordPress has plugins that make META Tags for you.
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Marc – the Video Guy – wanted to show you around the school. The building is ready for students and we are almost there as well. Although the school looks empty now, it’s not going to stay that way for long. Be sure to check out what the Internet Marketing Training Center is all about. Take advantage of this great resource and direct your career where you want it to go.
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